Helping Clients Get Styles They’ll Love: Ask These Questions During Your Consultation

Getting a haircut can surprisingly be one of the most stressful events of the year for some of your clients. A new cut can feel like a gamble—they never know what to expect entirely and even if they think they know what they want, there’s a nagging worry that they’ll hate the new cut. While you may not be able to control their fears or soothe them away, you can help your clients communicate their wants and goals with you before you reach for your scissors.

How Much Time Do You Want to Spend on Your Hair in the Morning?
Some clients enjoy the process of getting ready and spending an hour styling their hair before work is fine with them. But some people don’t want the hassle. They want something easy that doesn’t require tons of work to make the style look just right. By asking them to tell you honestly how much time they want to spend styling their hair in the morning, you’ll be better able to create a style that works for their needs.

What Tools and Products Do You Have at Home?
It never hurts to find out what types of products and tools your clients have or have used in the past. This will tell you how comfortable they are creating new looks and what types of tools they’ll use to maintain the cut you give them. If your client doesn’t have great tools or uses products that you know will be damaging to their hair or scalp, you can recommend higher-quality products like shampoos and conditioners from J Beverly Hills. You can also show them how to use the tools the right way so they can go home and style their hair with confidence. 

Is There a Specific Cut or Style You Love? One You Hate?
Often, clients have a clear idea of what they think they want. Use this to your advantage. Get them to discuss the types of styles they like. Encourage them to name celebrities with hairstyles that catch their eye if they don’t know what they’re looking for. Then, ask what types of styles they really don’t like. Knowing what they don’t want is just as important as knowing what they do want.

What’s the Biggest Challenge You Have With Your Hair?
Getting clients to talk about style is a good way to gauge what types of cuts they’ll be happy with, but it can still be helpful to know what they struggle with. This will help you recommend products and styling methods that will improve their hair and keep them happy with their cut. Don’t be afraid to guide the conversation based on what you’re seeing. For example, if their texture is dry and brittle and they tell you that they struggle with frizz, ask if they struggle to find products that work or if they struggle to achieve the look they want and end up applying too much heat to their hair. The more you can get them to open up, the easier it will be to make the right recommendations. 

Ask These Questions During Each Consultation
Getting your clients to talk during consultations is the key to helping them achieve a style they’ll love. Ask these questions and any others that come to mind during each consultation. As long as you can get your clients talking and have them open up about the types of looks they want, the easier it will be to keep them happy in your chair. 

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