Hydrating your hair


Let us dive into hair hydration with one of our favorite brands we carry, J Beverly Hills! We will be taking a look at the Hydrate Shampoo and Hydrate Conditioner pair from their Platinum line. These two stellar products are perfect year round and here is why!

To begin with the platinum line is the top treatment line for restorative and healing products. Targeting the hair strand and overall scalp health, this line is the one you are looking for to maintain a healthy mane. So, what makes these products so great?

Hydrate Shampoo
The shampoo contains aloe vera, coconut, silk protein, and green tea extract. These four ingredients are beneficial for multiple reasons, both gently cleansing and also stimulating to the hair strand. Let us take a closer look at these ingredients integral to the Hydrate Shampoo. 

Aloe Vera
The aloe vera plant is made up of three layers. Most commonly the central layer is used in cosmetics and is made up of 99 percent water. Promoting hydration, aloe vera gives that hydrating quality to the Hydrate Shampoo. Along with hydration, aloe vera has anti-inflammatory properties and has been used for healing and soothing throughout the ages.

Coconut 
Another soothing element, coconut oil contains beneficial fats that nourish the hair strand. These are able to smooth and seal the cuticle as well as shield from UV and nourish the scalp and strands.

Silk Protein
Replenishes amino acids and forms stronger bonds with the keratin found in the hair strand. Reconstructing the strand, silk protein is one of the restorative powerhouses in this product.

Green Tea
An energizing component, green tea is antioxidant rich and stimulates growth. While also protecting the scalp from UV, it is a great ingredient to include.

Hydrate Conditioner
A luxurious conditioner, the hydrate conditioner helps lock in moisture. Containing silk protein hydrolyzed wheat protein, and provitamin B5 this product packs a nourishing punch.

Silk Protein
Similarly to the silk found in the shampoo, silk amino acids strengthen bonds with the keratin already existing in the hair strand. Restoring structure this is an incredible additive.

Hydrolyzed wheat protein
Used commonly in skin and hair products, this protein can permeate the cell membranes and add beneficial hydration to the hair strand. Providing moisture it is a great enzyme to include in the Hydrate Conditioner.

Provitamin B5
Lastly, a quality ingredient from the Vitamin B family is provitamin B5. This ingredient is also absorbed into the hair strand and gives moisture as well as nourishment. Promoting a softer and smoother cuticule provitamin B5 gives the hydrate conditioner a bit more hydrating power.

These two products house a plethora of ingredients that can benefit the scalp and hair. It is beneficial to understand what is in your products when deciding what to use. If you have any allergies or sensitivities make sure you check all ingredients before using products. Looking for other wash and rinse duos? Visit us online to see what other reparative products not only the Platinum Line holds but other product lines by J Beverly Hills as well!

 
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